Posts Tagged ‘Marketing’

LIVE IT 2020: How to Network for Success

Posted by melissa kandel on March 8, 2020 in business journey | No Comments

I wrote this post from a window seat somewhere above Texas, about 50 miles outside of Houston, my thoughts punctuated by the steady buzz of the plane and a baby’s high-pitched wails … Framed by a small oval window, the sky is a mix of pale gray and striated clouds, the ground a patchwork of […]

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On iPhone Photography, In Gratitude

Posted by melissa kandel on July 20, 2019 in Photography | No Comments

I took the butterfly photo above yesterday morning on an iPhone. 🦋 ⁣ It’s amazing to work with the big clients, the ones with huge marketing budgets that allow for a “let’s do it” attitude at every strategic turn, but there’s something imaginatively wild about a scrappy brand able to execute with nothing but the […]

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Recharged in San Diego

Posted by melissa kandel on July 13, 2019 in business journey | 2 Comments

Yesterday morning, I drank two cups of coffee and rode the train to San Diego. The frothy ocean views and muted seascape I’ll save for another more literary post but sitting on the train, watching the ocean curl below mottled-gray clouds, I felt like a detective on a civilized coastal adventure.

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Creatives: Watch Out for This Web Design Scam

Posted by melissa kandel on March 28, 2019 in business journey | No Comments

A departure from the usual posts on LWS but this one is necessary (and hopefully helpful) to anyone running a creative business. In the past week, I’ve received two emails from prospective clients asking about web design work. Neither email triggered anything usual in my mind; my contact form is often the hub for similar […]

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File Under New Things: A Newsletter

Posted by melissa kandel on March 3, 2019 in Newsletter | No Comments

Inspired by a Saturday morning conversation, I’ve decided to start a weekly newsletter.

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Solar Eclipse 2017: An Insider’s Perspective

Posted by melissa kandel on August 22, 2017 in In the News | No Comments

Unlike some of my friends, I didn’t spent my night/day at a camping site in Madras, Oregon, strings of lights scalloped across airy tents, a smush of Milky Way in the clear sky above. I also didn’t wake up at 5 a.m., don a “Total Eclipse of the Heart” tee and hike a mountain in […]

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Fuller House Return Cloaked in Shadowy Veil of Mysteries and Secrets

Posted by melissa kandel on June 29, 2017 in entertainment, Hollywood, Television | 4 Comments

A few months ago, I found myself in the midst of a big media coup when Netflix approved little me to receive press releases from that massive nerve center for all things streaming video. I am not sure if the Senior Vice President of Press Release Approvals approve everyone who submits an application, (alas, an […]

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Clothing by OWL Is Here for the Right Reasons

There’s nothing wrong with being basic. Yeah, you might buy hand-sewn day planners on Etsy, dress your tiny dog in seasonally appropriate attire, take selfies with the pig-eared Snapchat filter because your eyes look awesome then caption the pic something self-effacing like, “Can’t believe it’s raining today. #Haircut.”  So what? And yes, you probably drink […]

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Monday Warbles: Have Things Become Too Perfect?

Posted by melissa kandel on February 7, 2017 in creativity, Monday Warbles | 2 Comments

Maybe I’ve just got a bad case of the Monday blues but I’m feeling an epic wave of blah-ness tonight. Scampering my fingertips across the Internet isn’t helping either; the place is stockpiled with an overwhelming prevalence of shiny stuff and it’s kiiiind of boring in its glitter-coated, uninspiring perfection.

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Jeremy Lin Shoots (But Doesn’t Score) In New Viral Video

Posted by melissa kandel on October 19, 2016 in comedy, entertainment, Sports | No Comments

If there’s anything more awesome than watching a well-made and hilarious viral video, it’s watching a failed attempt at a well-made and hilarious viral video. (The end result is no less hilarious.)  Today, Comedy Central’s fictional branding agency, Viralocity, released a new video starring Brooklyn Nets point guard, Jeremy Lin, and it’s a smart and […]

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